Wednesday, May 28, 2008

Marketing Your Program in the Virtual World

Here's a really great marketing/promotional piece from San Diego State University. It's a Machinima (Machine+Cinema) created to promote their Educational Technology program. As Second Life and other virtual worlds become more mainstream, I think we're going to see more and more uses such as this. I have an ongoing discussion with our marketing department and our marketing users group (MUG) about starting to use some of these new - new to most - tools in marketing the college, courses, and programs. Among the tools we've discussed are Facebook and MySpace, Twitter, Friendfeed, Blogs, Podcasts, iTunesU, RSS, YouTube/GoogleVideo/TeacherTube/etc, and SecondLife. I think this video provides a great way of introducing these concepts on to your campuses and mine.

[via 2 Cents Worth]

No comments:


Related Posts Plugin for WordPress, Blogger...