Monday, May 12, 2008

Feeling the Groundswell

I posted briefly last Friday (May 9th) on the book Groundswell. Here's a link to a webinar held last Friday and a link to some Q & A that the webinar generated. Here are a couple snippets from the Q & A:

How do YOU define social computing?

Applications in which people connect with and draw strength from each other, rather than from traditional institutions like corporations. Similar to the way we define the groundswell.

How do you identify what technologies are best when you're trying to launch a new product where there is no previous audience?
We wrote a report on How To Choose The Right Social Technologies. Which ones you choose depends on your objectives.

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