Friday, August 31, 2012

Head in the Clouds

From Matthew Yglesias ... Americans Think Cloud Computing is Disrupted By Bad Weather


You've probably heard a fair amount about computing "in the cloud"—the idea that thanks to the Internet, we can store data (Dropbox, iCloud) remotely and even use applications (Siri, Google Docs, Facebook) that exist primarily on remote servers. But an exciting press release I got yesterday from Citrix about a survey conducted by Wakefield Research reveals that most people have no idea what any of this means:


The survey of more than 1,000 American adults was conducted in August 2012 by Wakefield Research and shows that while the cloud is widely used, it is still misunderstood. For example, 51 percent of respondents, including a majority of Millennials, believe stormy weather can interfere with cloud computing. Nearly one third see the cloud as a thing of the future, yet 97 percent are actually using cloud services today via online shopping, banking, social networking and file sharing. Despite this confusion, three in five (59 percent) believe the “workplace of the future” will exist entirely in the cloud, which indicates people feel it’s time to figure out the cloud or risk being left behind in their professional lives.


What's more, 22 percent of respondents "admit that they’ve pretended to know what the cloud is or how it works."What's more, 22 percent of respondents "admit that they’ve pretended to know what the cloud is or how it works."


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