Monday, August 09, 2010

Smartphones Versus Feature Phones

I linked (The Mobile Web is Coming) to a report from ABI Research predicting that by 2015, 60% of phones would be web capable. I questioned that timeline as too conservative - here's another study that seems more realistic.

Smartphones to Outnumber Feature Phones in U.S. by 2011:

Nielsen estimates "smartphones" will overtake "feature phones" by the end of next year, presenting marketers with a growing opportunity in the mobile space. Although just 21 percent of U.S. wireless subscribers were using smartphones in Q4 2009, the measurement firm predicts the rate of adoption of such devices to quicken considerably in 2010, eventually surpassing feature phones in the third quarter of 2011.


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