RCR Wireless news has a great story AAA launches mobile app detailing Triple A's efforts to re-invent themselves, or what I'm calling Triple A 2.0. According to the story, AAA Mobile (available only from Sprint) is a downloadable mobile phone application that offers drivers access to:
- audible turn-by-turn directions,
- GPS location information,
- AAA ratings (hotels, dining, etc), and
- AAA points of interest.
It's great to see Triple A attempt to re-define themselves and their market, but you gotta wonder - is it too little, too late?