Friday, June 29, 2012

Carriers Feared iPhone's Influence

Sam Oliver reporting … AT&T asked RIM for iPhone competitor while it was Apple's exclusive carrier:

In 2010, when the iPhone was still exclusive to AT&T in the U.S., the carrier turned to Research in Motion and asked it to develop a touchscreen device to compete with the iPhone, a new report reveals.

AT&T wasn't alone in worrying that the popularity of the iPhone could give Apple too much power, according to The Wall Street Journal. While AT&T and RIM collaborated to make the BlackBerry Torch, Verizon and Vodafone also worked with RIM on the first BlackBerry touchscreen device, the Storm.

AT&T and Verizon both reportedly turned to RIM because they were concerned about the "wild popularity of the iPhone." Their goals in partnering with RIM were to prevent Apple from gaining "outsize influence in the market," the report said.

How'd that work out?

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