Thursday, August 07, 2008

Micro-Blogging in the Enterprise

Micro-blogging is a relatively new form of social networking that involves building a community of "friends" - people you follow and people who follow you - followers. Users in the community post "updates" describing what they're doing, links to interesting an website, photos, philosophical musings, etc. An interesting application of these tools is asking the community a question - a version of James Surowiecki's Wisdom of the Crowds approach. Twitter, Plurk, Jaiku, and Pownce are among micro-blogging applications available. Twitter by far seems to have grabbed the largest user base and is the leader of the pack - although server issues and downtime periodally frustrate users. While many of us may not "get" Twitter and it's 140 character updates, micro-blogging seems to be making it's way into the enterprise. Here's a brief video describing just such an enterprise tool.

video via Thomas Vander Wal via

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